Lexmark CX 9-Series: Unboxing a Powerhouse
Project highlights:
Social-first unboxing video for the Lexmark CX 9-Series.
Sharp, modern visuals that highlighted design and usability.
Edited for high engagement across Instagram, LinkedIn, and YouTube.
Delivered a polished product experience while keeping the tone fun and accessible.
For the launch of the new Lexmark CX 9-Series, we created an engaging unboxing video designed specifically for social platforms. Our goal? To deliver a fresh, high-energy look at this flagship multifunction printer—while keeping it accessible, informative, and on-brand.
Shot with product detail in mind, the video focused on sleek design, key features, and the “wow” moments of setup and first use. The unboxing not only showcased the CX 9’s impressive build and performance—it also helped humanize the product by making it feel intuitive and user-ready.
Built for social, the edit was tight, visually dynamic, and paired with upbeat music to match Lexmark’s premium positioning. The final video served as a standout asset across digital campaigns, helping build buzz and confidence around the product’s release.